How To Keep Writing Online (Even if Nobody Is Reading Your Stuff)

By Matt Giaro

how to keep writing

Does nobody seem to care about your writing?

You pour hours into crafting the perfect analogy, infusing your writing with years of experience, and making sure that every sentence is a reflection of your expertise.

You put all your heart and soul into writing a good headline, making sure your writing is error-free, and applying every best practice you’ve heard about writing like a seasoned veteran.

But the results are the same: No views. No comments. Nothing.

Disgusting, right?

The silence grows louder. The doubts creep in. And that gnawing feeling that you’re wasting your time threatens to turn your passion into a bitter chore.

I hear you because I’ve been there. In fact, every creator you secretly admire started from where you are right now.

And that’s the good news: Ignorance does NOT have to be the default response your writing gets.

Let me share with you five proven mental hacks to go from ignored to celebrated.

(And you’ll be shocked how simple it really is.)

The real secret behind writing (and it’s not what you think)

Pros treat writing as a forge.

It’s not about fishing for likes and comments. It’s your personal forge, where you hammer and mold those big ideas into something that’s uniquely yours.

It’s where you take that lifetime of experience and turn it into wisdom.

Think back to those days when you were leading the charge and breaking new ground. That’s what writing is all about. It’s a chance to dig deep and wrestle with those ideas until they shine.

Forget the readers for a minute. This is about you, refining your thoughts and your philosophies. Those are going to be the foundation of how you’ll be able to cash in on your expertise down the road.

This isn’t about reaping immediate rewards; instead, it’s about refining your thoughts and coming up with your unique voice.

Because, let’s face it: the marketplace is too crowded to simply regurgitate what your audience already saw elsewhere.

Use writing as a foundational step to become unique.

Turn your keyboard into a gamepad

Remember the good ol’ days, playing ball in the yard, without caring in the world about winning or losing? That’s what writing’s got to be for you.

You might be thinking, “I’ve been around the block, I want results!” Well, hang on a minute, hotshot.

Steven King didn’t become a legend because he was chasing accolades. He became one because he loved the craft. Just like you love whatever it is you do, day in, day out.

Playing the game for the joy of playing, not to win. That’s where the magic happens.

Think about those moments when you were in the zone, nailing it at work. Was it about the promotion, or was it about doing what you do best? That’s the mojo we’re talking about here.

Writing is like restoring that vintage car in the garage, hands covered in grease, and lost in the moment.

It’s about the process. The journey. The ride.

Write like no one’s watching.

A simple hack to defy the boring grind

Writing online is boring.

The reason? In order to start building an audience, you need to write. A damn lot.

You’ll have to repeat the same process of writing over and over and over again.

So the easiest way to keep moving and spice things up is to treat writing like a video game. Each level adds new challenges.

This week, it’s the headline. Next week, maybe it’s writing in a different style or focusing on a controversial topic.

Embrace the challenge.

Stop ignoring the numbers

So you’ve got a bite, eh?

One comment here, three on another article. It’s not a standing ovation, but it’s a start. Now, you might think: “Three? That’s peanuts!”

Hold your horses, cowboy.

Three is still a 300% increase. In the world of stocks, you’d be Warren Buffet.

The data tells you something: what you wrote just resonated.

And you don’t abandon what works. You build on it. You dig deep, find out why those three souls decided to give you a nod, and then you give ’em more. More of that rugged wisdom you’ve got bottled up.

Listen to the market.

Build your assembly line

Too many writers sanctify the act of writing.

Don’t get me wrong: It’s great to write when inspired. But if you want to build a business, then you need more than just inspiration.

You need to find a way to crank out content even on bad days.

In short: you need a predictable writing process.

One of the tools that will help you dramatically increase your writing speed is to start batching similar writing tasks together.

Henry Ford revolutionized the car industry by breaking down the manufacturing process into specific tasks. That’s how much of a game-changer batching is.

The first step is to break down each element that goes into a finished piece.

When writing articles, here are the elements you want to think of:

  • Headline
  • Sub-headers
  • Introduction
  • Body
  • Conclusion

But that’s not all.

There are other tasks involved, like:

  • Brainstorming
  • Writing
  • Editing

All those tasks require different mental states. Think of mental states like gears in a car. Brainstorming isn’t like writing, and writing isn’t like editing.

Separate tasks, separate times.

Take a page out of Ford’s playbook.


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