How To Turn A Medium Story Into X Posts (To Grow Your Audience)

So you want to repurpose your content from Medium to X Posts?

I get it. You’ve spent hours crafting thoughtful stories on Medium that deserve more eyes. But now they’re just sitting there, locked in one platform, when they could be working harder for you.

Every day, content creators like you are missing opportunities to connect with different audiences because they’re not repurposing strategically.

The good news? Your Medium stories can have a second life on X (formerly Twitter) without much extra effort.

Why you should repurpose from Medium to X Posts

Here’s something most people don’t realize about content creation: you truly never know which platform will make your ideas catch fire.

Back in 2020, I created several YouTube videos about note-taking. They performed okay, but nothing spectacular. On a whim, I decided to repurpose those exact same concepts into Medium articles.

The result? Those repurposed ideas exploded on Medium, helping me launch a profitable five-figure course and add 3,000 email subscribers to my list in just 12 weeks. The entire journey is documented here.

This difference in performance wasn’t because the content suddenly became better. It was about:

Finding the right audience
Matching the right format to the right platform
Catching the algorithm at the right time
Adapting the delivery for the platform’s unique strengths

The main differences between Medium and X

Medium is built for depth. X is built for impact.

Medium stories typically:

Range from 5-7 minutes read time
Allow for nuanced arguments
Include rich formatting and images
Reward thoughtful, complete ideas
Reach audiences in a contemplative state

X posts work best when they:

Deliver value in seconds, not minutes
Make a single powerful point
Use short, punchy sentences
Leverage visual patterns that stop scrolling
Create immediate emotional reactions

Why you should post on X

X gives you something Medium can’t: immediate virality potential.

A great X post can reach millions in hours, while even your best Medium stories often build audience more gradually. X is where ideas catch fire and spread explosively.

Plus, X offers:

Direct engagement with industry influencers
The ability to test ideas quickly
A chance to build your personal brand
Opportunities to drive traffic elsewhere
Real-time feedback on your ideas

What makes a good X post from Medium content

The key is extreme extraction and reformatting.

Your Medium story might contain 10-15 valuable insights. On X, each of these can become its own powerful standalone post.

Focus on:

1. Single, high-contrast points

2. Concrete examples your audience can immediately apply

3. Frameworks that simplify complex ideas

4. Strong opinions that generate discussion

5. Visual patterns (like bullet points and line breaks) that make reading effortless

For example, a Medium story about “7 Ways to Overcome Writer’s Block” might become these X posts:

“The 30-second technique that unlocks my writing when I’m stuck: [technique explanation]”
“Writer’s block isn’t real. It’s just fear in disguise. Here’s why: [explanation]”
“I wrote 1000 words every day for 30 days. The shocking lesson wasn’t about discipline—it was about [insight]”

Build Your Swipe File Of Winning X Content

Don’t just guess what works on X. Study it systematically.

The best approach is to find creators who are relatively new to the platform but still getting massive engagement. The big accounts with millions of followers can publish almost anything and get traction—their success isn’t necessarily replicable.

Look instead for creators who:

Have grown quickly in the past 6-12 months
Have follower counts under 50K but get high engagement
Consistently produce content in your niche
Have distinctive formatting patterns

Save 15-20 high-performing posts that you can use as models. Notice their:

Length
Sentence structure
Hook mechanisms
Use of formatting
Call-to-action approaches

Yes, this requires upfront work, but it’s the foundation of all successful repurposing.

Download my free X templates file with 50+ winning post formats that get engagement.

Set up an automation to turn Medium stories into X posts

Okay, so now that you’ve have these laid out…

You could either do this manually like a monkey.

Hire a VA that you need to train for weeks on Fiverr…

Or (my favorite way):

You could use AI and automation tools to make this process as smooth as butter.

Here’s an example:

As soon as you publish on Medium, an automation could extract key points and format them as X posts.

You can create these automations with tools like:

Zapier
Make.com
n8n

Here’s a simple workflow example:

1. Medium RSS feed triggers when you publish new content

2. The automation extracts your article text

3. An AI tool receives this prompt: “Extract 5 standalone insights from this Medium article that would make engaging X posts. Format each with a hook, the main point, and a call to action in under 280 characters.”

4. The generated posts are sent to your approval inbox

5. You review, edit, and schedule them for X

This turns one Medium story into a week’s worth of X content in minutes.

Stop letting your brilliant Medium stories gather dust in just one corner of the internet. They deserve to live, breathe, and grow on multiple platforms.

Your ideas are too valuable to be seen only once, by only one audience.