Tired of slow audience growth?
How To Stand Out In Your Niche In The Next 30 Days & Hijack Your Audience’s Attention
Dear Friend & Subscriber,
If you want a simple way to:
- Command attention
- Stand out in your niche
- & build a loyal audience around your ideas…
Then this page will show you how.
Can You Answer “Yes” To One of These Questions?
👉 You’re sick of feeling invisible in your niche and want a simple way to stand out
👉 You have the feeling that your market is totally saturated and don’t want to get lost in the noise
👉 You are looking for a natural way to stand out & build an audience of rabid fans who want to consume (and buy) what you’re creating.
If you answered yes to any of the above,
read this page carefully.
Why 99% Of Your Target Audience Is Ignoring You Right Now
Writing this feels like a kick in the genitalia.
But it’s the truth.
Having the best expertise in the world means absolutely NOTHING if your target audience doesn’t know you exist.
You know it.
Your audience is already out there.
And every day, they get bombarded with content:
- Your insights?
- Your years of experience?
- Your game-changing methods?
They’re all USELESS without eyes on your work.
The average Westerner spends 6 hours and 31 minutes per day consuming content.
I’m sure that your audience is already following some gurus.
- How can you get their attention?
- Why would they choose you over the gurus?
- How can you position yourself as an authority when you’re a total newcomer?
You could have the most knowledge out there…
But if you don’t know how to stand out, you’ll never get the attention (and the sales) you deserve.
Your bank account doesn’t care how good you are.
It only cares how many people KNOW how good you are.
Don’t expect people to care – because they won’t. Unless you’re actively working on taking attention.
Attention is taken. Not given.
Maybe you’ve Tried to Be More Charismatic or Extroverted
You might think the reason things aren’t working is because of your personality.
Maybe you’ve considered that being more outgoing or charismatic would get you more attention. You could start pushing yourself to act more extroverted.
After all, creating content seems to be an extrovert’s game.
Look at all these influencers on social media.
But you know it – this doesn’t feel natural.
You could perhaps fake it. But your audience will find out, or you’ll burn out.
Copying the gurus Is A Dangerous Game
Another common mistake is thinking that if you just do what the big names are doing, you’ll get the same results.
So, maybe you’ve spent hours:
- studying their strategies,
- tweaking your content to match theirs,
- buying their courses & consuming their content
…and hoping it’ll work.
But instead of standing out, you end up sounding like a carbon copy of everyone else.
Your audience can tell when you’re just regurgitating someone else’s ideas.
And they’re not interested in that.
The more you try to imitate, the less you’re seen as an expert in your own right.
Creating More Content Won’t save your Buttocks
When the numbers don’t go up, your first instinct might be to just create more.
After all, everyone’s talking about being consistent, right?
So you try to churn out:
- More posts
- More emails
- More videos
If you can just flood the internet with enough content, someone’s bound to notice, right?
But this approach doesn’t work. It’s a fast track to burnout.
For two reasons:
First, because you’ll always find people who can publish more than you.
Second, because creating more doesn’t mean creating better. If your content looks like everyone else’s, then you’re basically multiplying by 0.
You could crank out a million pieces. But a million times 0 is, guess what… zero.
What about sh*tting on your competitors?
Maybe you’ve thought about standing out by going against the grain—by being brutally “real” and deliberately ugly in your content.
You see all the nonsense going on, and all you want to do is debunk the bullcrap in your industry.
After all…
The algorithms that control the internet are rigged.
They favor content that gets strong engagement.
And do you know what drives engagement?
Fear and outrage.
You even get bonus points for openly shitting on your competitors.
That’s what I call “bulldog content.”
So it’s tempting to think that creating low-ball content will help you get more attention to start building your audience…
While this approach might spark a reaction…
It doesn’t build trust or lasting relationships with your audience.
Sure, you might get a few clicks or shares from people looking for drama or controversy.
But you’ll also alienate those who are looking for genuine value.
Not necessarily the business you want to be in.
This might work if you have thick skin and are willing to make a lot of enemies.
But if you’re not a bulldog in real life… Then all it does is lead to more cognitive dissonance and disconnection.
It also leaves you feeling like you’re constantly pandering to negativity rather than creating something meaningful.
And the worst part? This can easily backfire.
Hating on others and pushing low-level emotional content might make you stand out for all the wrong reasons.
Instead of being seen as an expert…
You risk coming off as someone who’s only interested in tearing others down—leaving others questioning whether you actually have anything valuable to offer.
You have practically no chance to stand out on that level.
Why? Because you’re competing against creators who’ll do anything for attention—even cross lines you wouldn’t dream of.
There will always be someone willing to push boundaries further.
It’s a race to the bottom.
Stop Trying to be “Better”
Everyone’s obsessed with being “better.”
- Better value.
- Better quality.
- Better content.
- Better expertise.
Here’s the problem: “Better” is a losing game.
Why?
Because “better” is:
→ Subjective (who decides what’s better?)
→ Exhausting (there’s always room for “even better”)
→ A race to the bottom (someone can always outspend you to be “better”)
Think about it:
- Can you be “better” than someone with a bigger team?
- Can you be “better” than someone with deeper pockets?
- Can you really be “better” than someone with 10 more years of experience?
You could spend years trying to be “better” and still lose to someone who just dumps more resources into the game.
→ Someone promises “10 tips”
→ The next person offers “20 tips”
→ Then someone drops “50 ULTIMATE tips”
→ Until someone pledges “100 MEGA PREMIUM tips”
It never ends.
And you? You’re caught in this endless arms race of “more” and “better.”
- Working longer hours
- Adding more bonuses
- Making bigger promises
- Pushing yourself to the edge
But the worst part?
Your audience is becoming numb to all of it.
- “Ultimate” doesn’t feel ultimate anymore
- “Complete” is never complete enough
- “Best” is just another empty word
It’s like being stuck in a game where:
→ The rewards keep shrinking
→ The finish line keeps moving
→ And you keep running faster just to stay in place
But there’s always another level, another competitor who can throw more resources at it.
But here’s what most people miss:
Your audience isn’t actually looking for “better.”
They’re looking for something else.
How I Turned My Faceless Personal Brand Into a 6-Figure Asset
When I started building my personal brand, I was a nobody.
My first YouTube video got 18 views:
LOL.
And let me tell you what it’s like trying to stand out in the “making money creating content” space…
It’s a bloodbath of gurus flexing their “7-figure launches” and “proprietary systems” at every corner.
No matter where you look:
- X
- YouTube
- Podcasts
- …
You see the same:
- Promises
- Polished faces
- Foolproof formulas
- Perfectly curated success stories
And here I was.
Another “expert” trying to help people build their audience and monetize their knowledge with online courses.
Talk about drowning in an ocean of sameness.
DOUBLE LOL.
I tried everything:
→ Sharing my “journey” posts
→ Creating “educational” content
→ Dropping “wisdom bombs” in the comments
→ Writing “high-value” posts (whatever that means)
You know what happened?
Crickets. Absolute crickets.
Because I was just another voice saying the same things as everyone else.
Another drop in an endless sea of expertise.
I had no “colleagues” who were keen to push and help me out.
I had to build everything with my bare hands.
The worst part?
I was actually GOOD at what I did. I got results for myself. My clients got results.
But none of that mattered because I was invisible, blending into the background noise of a thousand other “experts.”
It wasn’t until I stopped trying to compete…
And started being radically different…
That things finally clicked.
Instead of trying to out-guru the gurus, I took a completely different path.
The moment I stopped playing their game and started playing my own?
That’s when people actually started paying attention.
Because here’s the truth about standing out in a crowded market:
You don’t need to be better than everyone else.
You need to be DIFFERENT from everyone else.
And not just a little different.
Radically different.
But first, let me be straight with you…
I can’t promise you’ll stand out and build an audience by next Tuesday.
But what if, content by content, you’d be able to stand out and command attention for the right reasons?
The right reasons I mean are like who you are and the ideas that you have.
If that sounds interesting to you, then read on…
Because what I’m about to share with you is a simple, effective step-by-step methodology, designed to help you stand out by being yourself.
No, it doesn’t require you to morph into an extroverted influencer.
In fact, you don’t need to become someone you aren’t.
This method is designed to work for people who are tired of blending in and ready to carve out their own space.
And it works because it’s based on what makes you different—not trying to blend in with what everyone else is doing.
Now, let me be clear about something before we go any further:
This method isn’t perfect.
It still requires some thought and work on your end.
So if you’re looking for an easy button where you can sit back and do nothing, this isn’t for you.
It also requires a bit of courage to be willing to do something different.
But on the flip side, it can reward you with a loyal audience that respects you & your work.
But here’s why it’s worth it:
✅ It’s affordable: You won’t need to hire a pricey “marketing expert” to craft your message.
✅ It’s simple: You don’t need to morph into a social media influencer or do some complicated marketing acrobatics. Anyone can follow this.
✅ It’s practical: This isn’t just some fancy theory. Everything I’m going to share with you is rooted in deep human psychology and has been proven to work on the battlefield.
How to (Really) Stand Out & Command Attention in Any Niche (Even the Most Competitive Ones!)
The internet is a jungle.
It’s noisy, chaotic, and unpredictable.
One moment, you’re finding useful insights. The next, you’re lost in a maze of clickbait and distractions.
So what’s the key to stand out?
Einstein famously said:
“Look deep into nature, and then you will understand everything better.”
Nature teaches us two contrasting strategies:
On one hand, you have the leaf-tailed gecko:
It survives by blending in.
It becomes invisible against tree bark.
Camouflage is perfect if you want to go unnoticed.
Then, there’s the tiger:
In the same dense jungle, it doesn’t try to hide. Its vivid orange coat commands attention.
In today’s content jungle, too many creators act like geckos.
They try to blend in by mimicking what everyone else does.
But real differentiation comes from being a tiger, embracing your natural distinctiveness, and moving with confident authenticity.
The gecko disappears into the background. The tiger becomes unforgettable.
Here are the 8 psychological levers to stand out:
1. Stories:
That’s probably the easiest way to stand out & be unique.
No other human being has the same story as you.
Humans are wired for stories. They activate multiple areas of the brain and make things 22x more memorable.
That’s how we humans have passed information since the dawn of time.
2. Insights:
Everyone has ideas.
But few people have insights.
Insights are “aha moments” that make people stop scrolling and start thinking.
This appeals to our brain’s reward center – specifically the nucleus accumbens. (I’m not that smart – AI helped me on this one…)
When we experience an “aha moment,” our brain releases dopamine – the same chemical released when we eat chocolate or fall in love.
3. Delivery:
How you deliver your content matters.
Humans are wired to notice what’s different.
When everyone follows the same format, doing it differently instantly makes you memorable.
It’s not about being different for difference’s sake. It’s about taking what works and adding your unique twist.
Science says:
- Different formats create stronger memory imprints
- Unique delivery methods capture attention 32% faster
- Our brains release dopamine when encountering novel presentations
- Our minds automatically filter out the familiar and focus on the unexpected
When you deliver content in an unexpected way, you’re hijacking the brain’s natural tendency to pay attention to what’s different.
4. Style:
Your brain is designed to filter out the familiar and focus on what’s different.
This is called “pattern interruption” – when something breaks from the expected norm, our amygdala immediately fires up because it signals a new situation to assess.
That’s why developing a unique style is crucial:
- A Reddit post written like a poem stands out
- A business lesson told through rap captures attention
- A complex topic explained through simple analogies breaks through
Once you’ve captured attention with your unique style, another psychological principle kicks in: The Recognition Heuristic.
Our brains favor what we can easily recognize.
It’s why you can identify your favorite artist’s song in seconds.
Or know it’s an Apple product just by looking at it.
Or spot your friend in a crowded room.
When your audience can recognize your content without seeing your name – that’s when you’ve developed a true signature style.
This creates a powerful feedback loop:
- Unique style captures attention
- Consistent exposure builds recognition
- Recognition breeds trust
- Trust drives engagement
5. Unique Methodology:
Our brains are problem-solving machines.
And creating content is all about solving your audience’s problems.
You’re probably solving problems that other creators solve too.
So the best way to stand out is to find a unique way to solve problems.
When you have your unique methodology, nobody can compete against you.
6. Visual Differentiation:
Our brain processes visuals 6 times faster than text:
- 90% of information transmitted to the brain is visual
- Adding images to information increases recall by up to 65%
- People remember 80% of what they see (compared to only 20% of what they read)
Humans have been painting in caves, pyramids, and on stones before even starting to write.
Standing out visually means hijacking the human brain faster.
7. Contrarian Views:
The internet rewards bold perspectives with more shares.
Contrarian views appeal to the psychological craving for contrast.
When something goes against the status quo, it develops conflict and intrigue.
This hijacks our attention because our safety feels challenged.
Conflict might lead to war. And war, to death.
But this isn’t about being controversial just for the sake of it.
It’s about having the courage to share well-reasoned alternate perspectives.
8. Personality:
Information is everywhere.
But what makes your content stand out is also your personality.
Think of creators like:
- Gary Vee’s raw energy
- Marie Forleo’s infectious optimism
- Mark Manson’s brutal honesty & profanity
Their personalities aren’t just additions to their content. They’re what make their personal brands… personal.
But now comes the question…
How do you actually apply all of these to your content?
That’s the reason why i’ve created…
The Attention Accelerator™
That’s Why I’ve Created:
The Attention Accelerator
A self-paced online course to help you command attention in your niche in the next 30 days.
Course duration: 2 hours
Here’s some of what you’ll learn in this course:
👉 The 6-step easiest storytelling formula that turns ordinary experiences into compelling content (plus how to enhance it using AI)
👉 A simple AI prompt to uncover the “hidden beliefs” your market is secretly clinging to (and then systematically prove them wrong)
👉 Why attacking people is the weakest way to stand out (& the sophisticated alternative that commands attention and builds a loyal following)
👉 The 5 logical ways to convince your audience that your contrarian views are the real solutions to their problems (and turn them into your “brand evangelists”)
👉 The sneaky way to use other industries’ failures to prove your point (without needing data from your own market)
👉 The “Absurdity Method” that makes your contrarian views impossible to argue with (used by ancient Greek philosophers & mind manipulators)
👉 The “Multiple Origin” technique that turns one experience into dozens of powerful marketing stories
👉The “Impossible-To-Do Formula” that turned 3 ordinary creators into industry authorities & leaders
👉 The “Action-First Framework” that hooks readers instantly (with examples from two micro-viral articles)
👉 The “80/20 Reverse Rule” that makes coming up with original ideas almost automatic (most creators do this exactly backwards)
👉The “writing hack” that turned a former silicon valley tech executive into an (almost) instantly recognizable personal brand
👉 How to use AI as your “BS-hunter”: and help you uncover holes and flaws in popular beliefs most people in your audience never noticed before)
👉 Why some contrarian views fail miserably (and the simple framework that ensures yours will captivate your audience and inspire them to follow you)
👉 How to find & turn some of your most controversial opinions into your most valuable assets (and how to present them without creating enemies)
👉The “Cloning method” that helped one creator become a stupid-recognizable personal brand in less than 24 months.
👉A contrarian approach to content length that’s helping unknowns outperform established creators
👉Why doing the “impossible” might be your fastest path to standing out (and the simple math that proves it’s easier than you think)
👉A sneaky way to turn one month of content into several months (without your audience feeling like they’re seeing the same thing)
👉Why some “unprofessional” flaws in your branding might be your biggest asset (and how to know which ones to keep)
👉One “lazy” trick to make your audience instantly recognize your content (and why changing this one element could kill your brand)
👉A dirt-cheap way to create consistent, professional-looking visuals for all your content (this is exactly what I use for my own brand)
👉The “Obscure Library Method” for generating powerful insights your audience never expected
👉 Why reading your competitors’ content might be killing your creativity (and the counterintuitive way to stay relevant without copying
👉 Why trying to be completely original is actually holding you back… and the counterintuitive approach Gary Halbert used to become one of the highest-paid copywriters in history
The critical difference between people who develop a distinctive style and those who remain invisible forever (hint: it’s not about talent)
👉 And much, much, more!
You Have Two Choices:
👍 With this course: | 👎 Without this course |
---|---|
✅ Stand out | ⛔ Drown in indifference |
✅ Command your prices | ⛔ Charge less than your competitors |
✅ Do all of this without losing your soul | ⛔ Try to stand out for the wrong reasons that feel fabricated (and might even backfire) |
Here’s what you’ll get:
Click Play:
↓ ↓ ↓
Join Today
/
The Attention Accelerator
ONLY $97
$100.00 DISCOUNT EXPIRES IN
Includes:
✅ Full Course
✅ All The Prompts
🔐 ✅ Secure Checkout
🛡️ Results Guaranteed
This Course Will Pay For Itself at least 10 times
Reason 1: Value Your Time
Being just another voice in the crowd is the fastest way to burn money on content that goes nowhere.
How much time have you already wasted creating content that didn’t get the attention it deserved?
If you value your time at $50 and spend at least 4 hours each week writing content…
This course will pay back itself in the first week.
This course gives you a proven framework to differentiate yourself from day one.
It transforms your expertise into a unique voice that attracts premium clients.
Reason 2: What’s the true cost of being overlooked?
The difference between experts who command premium prices and those who compete on price is their unique positioning.
Top creators routinely charge 3-5x more than their “vanilla” competitors.
So if this course helps you sell your courses higher only $100 higher than your competitors…
With only 2 course sales, you’ve already made back your investment.
Reason 3: Turn Attention Into Income
Every month you stay invisible is a month of lost opportunities.
Even landing ONE client through better positioning covers the cost of this course multiple times over.
Zero Risks.
100% “Stand Out” Guarantee
I’m using this system in my business RIGHT NOW.
Give this course a fair try.
Follow everything I teach.
Start getting your content to drive attention.
If after 90 days of applying this system ruthlessly, you still see that your content doesn’t stand out…
Let me know and get your full money back.
(Proofs required to prevent fraud)
🙋 Any questions?
Hit me up: [email protected]
What others say:
TL;DR / FAQ:
Q: What is this course about?
➡️ A: It shows you how to stand out in any niche by being different
➡️ Q: How long will it take to see results?
A: You’ll start seeing the first results within the first 30 days (as long as you’re publishing content consistently!)
➡️ Q: Do I need a niche before getting started?
A: Yes.
➡️ Q: For which platforms or content format will this work?
A: This works on ANY platforms and for ANY type of content.
➡️ Q: What if I don’t have an audience yet?
A: That’s great. Because this course helps you build an audience from scratch on the right foot.
➡️ Q: Can I access the course content immediately?
A: Yes, once you purchase, you get instant access.
➡️ Q: Can I take this course if I’m not a great writer?
A: Yes, the course is designed to work even if you don’t consider yourself a professional writer.
➡️ Q: What skills do I need to take this course?
A: You only need basic writing skills, expertise to write about, and the willingness to learn (and apply).
➡️ Any other questions?
Shoot → matt [at] mattgiaro [dot] com
Join Today
/
The Attention Accelerator
ONLY $97
$100.00 DISCOUNT EXPIRES IN
Includes:
✅ Full Course
✅ All The Prompts
🔐 ✅ Secure Checkout
🛡️ Results Guaranteed
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